The 2 Johnnies podcast, regularly topping charts as Ireland’s favourite podcast, is to launch a brand tracking study in April. The 2 Johnnies Podcast regularly attracts in excess of 750,000 weekly listeners and in the 2nd week of January this year saw over 2M unique streams coinciding with the Catfish episode. In reach and popularity […]
After many years of breakneck growth there are still plenty of reasons to suggest that Digital Audio will continue to grow significantly in 2025, writes Lee Thompson, co founder of AudioOne. At AudioOne, we believe Digital Audio will attract a greater share of advertising investment in 2025 and we believe it will grow by 25% […]
Following on from the recent IAB Ireland webinar on digital audio in September, the co-chairs of IAB’s Audio Council, Lee Thompson of AudioOne and Ryan Reid from Zenith, part of Core, make the compelling case for brands to embrace digital audio. Ireland Loves Audio. Ireland Loves Digital. Blend these two and you’ll find a rather […]
The Media Leader Future of Audio conference was a couple of weeks ago in London and it provided some key insights and takeaways moving forward in 2024 and beyond… Here are our key takeaways from the conference 📲UK Adults spend 3 hours 41 minutes online per day – 70% spent via mobile devices. Source IPSOS […]
AudioOne and The 2 Johnnies, represented by their management company CWB, have reached an agreement to sell host reads and brand partnerships on The Two Johnnies Podcast in Ireland exclusively. “AudioOne is really happy to be working with the Two Johnnies”, commented Lee Thompson. “They are massively popular, relatable and natural. With 750,000 listeners to […]
The team at AudioOne wishes you and all our clients the very best for 2024 and we thank you for your business. In the below we pick up on some of the most frequently asked questions we got in 2023 and some of the themes AudioOne believes will play out in 2024. What is the […]
Sound is making waves, Lee Thompson tells Dentsu chief strategy officer Dave Winterlich in this week’s Inside Marketing podcast If you thought video killed the radio star, think again. Consumers are gravitating to audio and marketers need to follow them, says Lee Thompson, co-founder of Ireland’s first and largest digital audio marketplace, AudioOne. Its partnerships […]
Senior Sales Manager – AudioOne Position available from start of January 2024 Why Join Us? AudioOne is Ireland’s largest digital audio marketplace. AudioOne is where advertisers and media agencies come to buy advertising across some of the world’s most popular national and international digital audio brands. Our current roster of media partners includes The Two […]
Background AudioOne is Ireland’s largest digital audio publisher with 2.5M Irish adults tuning in to our streamed audio content. To support our growth plans, we are now seeking an Operations and Sales Support Executive to join our team based in Dublin. AudioOne sells digital audio advertising to advertising agencies. Our audio ads play when people […]
Dentsu’s Attention Economy team worked with Lumen Research on creating a methodology for calculating Audio engagement using visual metric equivalents. The goal was to ensure a level playing field when comparing the attention paid to ads in television, online video, digital display, social, podcasts and radio. Dentsu’s research shows podcast ads generate the highest attention […]
